If your website doesn’t resize for different screen sizes, then you without question need a website redesign.
Why does it matter?
All of its content is squished onto a small screen which means it’s hard to read and any buttons are hard to interact with. Optimizing your website for mobile devices is imperative. 46% of people use their mobile devices as their primary research tool, while 67% of customers are more apt to purchase when a site is mobile-friendly.
According to Search Engine Watch, Google reported that 50% of smartphone users say they visit a local store within a day of researching it, and 18% of local searches lead to sales.
Currently, Google checks and determines a good portion of its ranking based on your mobile usability. They do not want to serve websites to users that do not comply with modern, responsive web design. Not only will Google hurt you, but when you do get traffic to your site on a mobile device, you risk losing business to this problem. When we see this, it’s an automatic rebuild – no matter what!
If your website isn’t optimized for mobile, you’re missing out on potential customers – don’t get left in the dust! It’s an EASY fix!